Tag: Branding

Microsoft Surface Retail strategy in Australia is broken.

If you walk into a retail store such as Harvey Norman, Dick Smith or JB HIFI in Australia with the sole intent on buying a Microsoft Surface then you will be probably shocked to learn that it is likely to be buried amongst the “laptop meets tablet” mutations. The Surface Tablet is hidden amongst an…




Dont be a clone, be different.

It’s been roughly a week or so now since I got my Windows Phone 8 iPhone clone – I mean, Nokia Lumia 920 (it was a joke, relax). The phone itself is quite large, and that for me isn’t an issue except I find my thumbs don’t get as much surface coverage on either side…




The Cost of Design.

It was the HTML generation that first gave mainstream hints that with a good designer in the cubicle you could in turn have a positive effect to business. That is to say by opening a simple browser, navigating to an address and interacting with “forms” that you in turn could begin taking consumerism to a…




The Likes & Dislikes of Microsoft in 2011

The calendar increments by 1 year now and as it does I think about the last year and ponder what I liked and disliked in my sandbox that I call the Microsoft ethos Windows Phone 7 I liked Nokias approach to branding the product; they really took what they saw and made it the focal…




Silverlight huh, bit of a …hot topic..wouldn’t you say?

So.. I did a bit of a video post on it; I think it was a balanced on what my thoughts where around how the current release was dumped in what West Wing used to call “Take out the Trash Day” It still leaves you wondering though, so what is it you are missing from…




image.png

WP7 Developers! Developers! Devel…wtf is the designers?

I just noticed something about the overall Windows Phone 7 community outreach story. Well I’ve noticed a few things, but the main thing I noticed was the designer haven is non-existent. Looking at the Create.MSDN site which for me appears to be the front-door to “getting-started” with Windows Phone 7, there appears to be no…




image.png

The mission to land a .NET developer on Jupiter.

Ask not what Microsoft can do for you but what you can do for Microsoft. That’s really the inspiring quote that President of the new colonization group – aka Windows  – needs to say to the unwashed masses of tomorrow. Microsoft is taking on a mission that looks to go beyond the moon, they want…




image.png

Microsoft’s Behavioral Patterns.

I’m often engaged in a variety of conversations regarding Microsoft, obviously because I’m opinionated about the company – more to the point, its almost become a niche thing I seem to tap into. In that, I could talk about Google or Adobe but often I get the “that’s your opinion” vibe. If I talk about…